Agency: U-Studio (Unilever)
My role: Group Creative Director
In the sweetest drop of summer, we concepted and curated a collaboration with Popsicle and a diverse roster of artists, to create a series of limited edition skateboards. Celebrating skate culture and inclusivity, we kicked off this rad giveaway with illustrators Mojo Wang, Pinklomein, and Raul Urias. 10 lucky winners received one of these very special PopDecks. And it was such a hit that we proposed an ongoing program of seasonal partnerships to the brand (think PopPickle), fingers crossed!
My U-Studio team: Senior Art Director/David Haase, Copywriter/Jane LeBlanc, Producer/Dasha Shapovalova, Social Content Community Manager/Eliza Berns, Content Team Lead/Jacqueline Magnusson